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Ian Krietzberg

A visionary reporter at the forefront of his field, Ian Krietzberg covers the business of A.I. with the expert sourcing and candid insights of a practitioner—exploring the industries that large language models are transforming, the arms race to unleash superintelligence, the battle to separate fact from science fiction, and how it’s all playing out on Wall Street and in Washington.

THE LATEST ARTICLES
NEWSLETTERS
Sam Altman
Ian Krietzberg • January 22, 2026
Sam Altman’s Mad Men Era
It was inevitable that OpenAI, a massive consumer-facing company racking up historic losses, would enter the advertising business. Will this become the new normal for the industry? Or will ChatGPT users revolt?
Dario Amodei
Ian Krietzberg • January 20, 2026
Claude Code & Theory
A new wave of A.I. coding tools are impressive and empowering enough to make one imagine a future where we’re all coding our own apps and software engineers are a thing of the past. But these days, it still takes a pro (or armies of them) to get it right.
Human Brain
Ian Krietzberg • January 15, 2026
A.I. Brainiacs
As the industry relentlessly scales up, a handful of smaller companies are pursuing new model architectures that could enable greater efficiency without sacrificing performance. But first, do we need to figure out how the brain actually works?
Tim Cook
Ian Krietzberg • January 13, 2026
10 Bold Predictions for A.I.’s Year Ahead
Mass adoption, steep contraction, and the fruits of Apple’s waiting game are all part of the coming year in artificial intelligence.
Elon Musk
Ian Krietzberg • January 8, 2026
Grok, Stock & Two Smoking Barrels
For more than two weeks, xAI’s Grok chatbot has been gamely stripping people to their undergarments in response to user prompts on X. How much legal exposure does the company face—and when will this dystopian episode come to an end?
Jensen Huang robot ai
Ian Krietzberg • January 6, 2026
Is the A.I. “Frost” Coming in ’26?
Industry leaders agree that the rubber is finally hitting the road after years of hyper-investment in A.I.: Revenue needs to meet projections, and the magic of the technology must give way to practical, efficient utility. Or else…
Sam Altman
Ian Krietzberg • December 30, 2025
Has Google Finally Eaten Sam Altman’s Lunch?
Over the past three years, Google has responded to OpenAI’s ascent by investing heavily in A.I. development, building a baffling amount of data center infrastructure, and placing bets across the A.I. startup ecosystem. In 2025, Google finally caught up—and then surged ahead.
china ai
Ian Krietzberg • December 23, 2025
He Said, Xi Said
A sobering conversation about the A.I. arms race between Washington and Beijing: what’s real, what’s overblown, and what China really wants.
Cristóbal Valenzuela
Ian Krietzberg • December 18, 2025
Adobe Is Partnering With Runway A.I.
The startup’s new Gen 4.5 model will be available in an exclusive early access window across Adobe's products, in a bid to supercharge Hollywood—ideally without alienating creatives, themselves.
bob iger
Ian Krietzberg • December 18, 2025
How Iger Learned to Love A.I.
Disney, one of the most copyright-protective companies in Hollywood, is bear-hugging OpenAI and going to war with Google. But monetizing digital knockoffs of its most iconic characters (and getting on the cap table with Altman) is just the start.
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