In the premiere episode of the fourth season of HBO’s Succession, that amusingly precise and insightful roman à clef of the media industry—“I am convinced Jesse Armstrong has the transcripts of Rupert’s rants and inner monologues,” one media executive in a position to know such things recently told me—the hapless Roy siblings are revealed to be toiling away on a new startup, The Hundred, which Kendall describes as “Substack meets MasterClass meets The Economist meets The New Yorker.” This absurd, idea-less name-dropping pitch-deck babble was quickly embraced by journalists and Succession enthusiasts (it’s a heavily-shaded Venn diagram, to be sure), who delighted in a critique of the various behaviors on display: bullshit-laden start-up ideation, born-on-third-base fundraising arrogance, general vanity, and the craven lust for influence.
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