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Last March, on the same day the news broke that private equity mogul Bill Chisholm had agreed to pay a then-record-setting $6.1 billion to acquire the Boston Celtics, I happened to find myself in the company of one of the National Football League’s 32 franchise owners. (AFC West, for those wondering…) In light of the day’s news, I asked him whether he thought the Celtics were actually worth all that cash. “I don’t know,” he replied with a smile. “But what I do know is, it’s great for us!”