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On Wednesday, in a Gaslight-style attempt to change the narrative around A.I.’s adverse effects on the news industry, Google Search chief Liz Reid published a treatise arguing that A.I. in search was actually “driving more queries and higher-quality clicks” to publishers. Her thesis likely elicited some morose laughter across the news industry. As I have noted, Google’s integration of Gemini A.I. into search—summarizing information so that users don’t have to click through to an actual website—has been widely seen as an asteroid-level extinction event for many publishers.
