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Bronfman’s Closing Pitch

A close reading of Edgar Bronfman Jr.’s leaked pitch deck for investors in his long-shot bid for Paramount Global.

edgar bronfman jr
The eclectic list of investors involved in Bronfman’s group appears to be a reflection of the long-shot reality: a bunch of family offices, wealthy individuals, and a child-star crypto entrepreneur. Photo: R. Diamond/WireImage for The Recording Academy
John Ourand
August 23, 2024

The never-ending, nerve-racking, periodically entertaining saga of Shari Redstone reluctantly selling off Paramount Global will go on a little longer. Last night, the company’s special committee extended its “go-shop” deadline to September 5 to evaluate Edgar Bronfman Jr.’s 13th-hour bid for National Amusements Inc., a sign that they are taking Bronfman at least somewhat seriously—or at least conducting the proper due diligence. Of course, the success or failure of Bronfman’s bid will ultimately come down to the single variable that has driven this tortured sales process from the beginning: Does Shari want it?