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When the streamer landed a potentially classic playoff matchup between the Bears and Packers this weekend, it looked like the league could be catering to a new favored partner—but executives on all sides of the equation pointed to the thorny decision tree the league stares down this time of year.
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This weekend, the Green Bay Packers will travel south to Soldier Field to play the Chicago Bears in an intra-division playoff showdown featuring two of the NFL’s oldest franchises and most rabid fan bases. It’s the stuff of John Facenda–narrated fever dreams and TV programmers’ deepest desires. It also just happens to be taking place on a streaming service, Amazon Prime, and in a very non-NFL time slot: Saturday night.
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