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A new $1 billion studio backed by entities tied to Mohammed bin Salman and run by producer Erik Feig likely marks the largest investment in a traditional entertainment company by the controversial kingdom.
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It’s the dream scenario for a modern Hollywood producer, right? A deep-pocketed financial backer approaches with a commitment of up to $1 billion for a slate of movies and shows. Even better, they’re bringing their own I.P. to the table—a stable of video game and anime and action-oriented properties that, if adapted correctly, could represent the next generation of franchises. And they want to move quickly.
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