Rise of the Reasonably Priced, Moderately Successful Blockbuster

venom: the last dance movie
Thanks to a relatively thrifty $120 million budget, Sony’s recent Venom: The Last Dance is still slated to be profitable despite much lower domestic returns. Photo: Courtesy of Sony Pictures
Scott Mendelson
November 5, 2024

After years of breathlessly attempting to greenlight all-quadrant megaprojects based on supersized I.P., a pivot appears to be afoot in Hollywood. As the movie industry recovers from years of tentpole production impacted by inflation, pandemic overruns, and strike delays, the town is taking stock of altered theatrical expectations and—in some cases—budgeting even the most seemingly surefire titles with comparative frugality. Sony Pictures, in particular, has been playing proverbial moneyball all year round, with mid-budget titles pulling solid but not spectacular global grosses—and the rest of the industry may not be far behind.