Quick, name the most important moment in the rise of Marvel Studios. You’d probably say the May 2008 release of Iron Man, which proved Marvel could produce its own films and take lesser-known characters to box-office heights. Or maybe Disney’s $4.24 billion purchase of the company 18 months later, supercharging Marvel content, theme park rides, and my kid’s awesome Hulk PJs. Or perhaps when Samuel L. Jackson signed an unprecedented deal to play Nick Fury in nine pictures, signaling the interlocking narrative strategy that would lead to the dominance of the Marvel Cinematic Universe.
Marvel’s Miracle Man at a Crossroads, Part 2: Feige’s Star System
Matthew Belloni
December 13, 2021
