The LVMH-Fenty Divorce & ShopMy’s $1.5B Valuation

rihanna fenty
An LVMH insider told me that Fenty’s revenue peaked several years ago, and a person close to Sephora said that the brand’s sales in North America are “down double digits.” Photo: Kevin Mazur/Getty Images for Fenty Beauty by Rihanna
Rachel Strugatz
&
Sarah Shapiro
October 22, 2025

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