Everyone knows the old joke about going to a fight and watching a hockey game break out. Well, the other night, Matt DiGiacomo threw a street party in Chelsea—and a gallery show broke out. By the time I arrived at the Ross + Kramer gallery Tuesday night, there was an immense crowd on West 27th Street. Lined up four deep on one side of the street and running halfway down the block, hundreds were hoping to gain entry. In front of the gallery, a thick crowd of content creators worked the scene, interviewing each other and filming themselves for Instagram, TikTok, and YouTube, and whatever other platforms influencers are using these days.